How to Stop Changing Everything at OnceYou changed the headline, the pricing, and the CTA in the same week. Signups went up. You have no idea which change caused it. Here's how to fix that so every test gives you a clear answer.
What Product-Market Fit Actually Looks Like at 50 UsersEvery PMF article you've read was written for companies with thousands of users. You have 50. Here are the specific signals to look for right now and the five conversations that tell you everything.
Your First 30 Days After LaunchYou launched. Now it's Tuesday morning and you don't have a plan. This week-by-week framework gives you one job per week so you stop guessing and start learning what actually works.
How to Get Your First 10 SaaS CustomersYour product is live but your Stripe dashboard is empty. Here are the specific tactics founders use to find their first 10 paying customers, starting today with zero budget.
How to Know Which Marketing Tactic Actually WorkedYou ran five marketing tactics in the same week and got a handful of signups. Now you have no idea which one worked. Here's how to stop guessing and start measuring, even with tiny numbers.
What to Do When Your SaaS Has No UsersYou launched your SaaS and nothing happened. No signups, no traffic, no signal. Here's how to diagnose whether it's an awareness, positioning, or channel problem, and what to do about each one this week.
How to Tell If Your Product or Your Marketing Is the ProblemYou cannot tell if the problem is your product or your marketing because you are changing both at the same time. Here are three quick tests to isolate the answer this week.
How to Find Product-Market Fit After LaunchingProduct-market fit is not a moment you arrive at. It is a process of elimination. Here is the concrete 4-week testing loop you can start running this week.
Traffic But No Signups: Diagnosing the Real ProblemYou got people to show up. But they looked and they left. Here is how to figure out if the problem is your product, your price, or your pitch, and what to do about each one.
Why You Are Stuck After Launch and What to Do NextYou launched. Something is happening, but not the thing you need. Here are the 3 reasons founders get stuck after launch and the systematic approach that actually works.